The ClubShop Spot

Network marketing is only successful if you can build a deep layer of business partners. Statistics show that 97% of people in network marketing drop out after a few months. If all of your business is your front line and 97% of them drop out, you won't have much left. But, if 97% of them drop out and the 3% that are left have 3% of their front line left, and that front line keeps building under you, you will still make a residual income. Deeper is better.

Statistics also show that most network marketers don't build more than 4 levels deep. OUCH!

Traditionally you build a deep network by sponsoring as many people as possible and teaching your downline to do the same thing. Then you hope that as many people as possible stick with your business so you can make some money. This is a method of building wide THEN deep. The problem, is that most of your front line will drop out before they build any deep layers for you.

Then, there's a method of marketing that goes deep first, THEN wide. Imagine signing up as an independent consultant for a company, and the first day you notice that your sponsor has transferred the first person (person A) to your downline. Person A gets the same benefit as you, so another day or two later, person A has someone transferred to her downline. After a month, you have a line about 20 layers deep beneath you.

Then, you sign up one member of your own. Your very first referral. This member gets the same benefit as you did, so another vertical line begins building beneath them. Another month later you have one downline that is 40 people deep (person A's line will continue to grow forever), and another line that is 20 people deep.

Now imagine that you sponsor 100 people, and they all get deep lines. Then the active ones will build addition deep lines for you. At this point, who cares if 97% of people drop out, you'll still have a huge downline to work with!

People who do this method of marketing are much more successful than in traditional network marketing because they have so much help building and sustaining their team.

To find out more, visit Mick Rush or Teresa Hudson's personal pages.